Teachable is the platform for you if you are an entrepreneur or content creator looking for a way to transform knowledge into income.
Teachable is a learning management system (LMS) based by Angkur Nagpal as a side project. It was previously called Fedora. Nagpal, a class builder himself, grew frustrated over the lack of direct access to students some platforms had. He decided to create his own online learning platform with characteristics that he envisioned his classes and students would like.
In 2020, sources say that Hotsmart obtained Teachable for approximately $250M.
Before you go on, you may want to check out this video by Robert C. Brown on YouTube that gives a quick overview. After, you’ll want to read the rest of the article for a more comprehensive review.
In A Nutshell Marketing Teachable Courses
Teachable allows one to make and sell online courses and coaching with videos, quizzes, and lectures. It’s a simple and intuitive interface that makes it an outstanding platform for beginners. It deals with your sales tracking, payment collections, and affiliates commissions. So, you don’t have to have a virtual assistant or team member to do it. Alternatively, you can focus more on course building.
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Who Uses Teachable?
We can not deny that online learning is a quick and booming industry. And we would like to take a slice from the ever-growing demand.
It’s ideal for entrepreneurs, creators, and small business owners who wish to create online courses to a potentially profitable business. Individuals like Pat Flynn of Smart Passive Income use Teachable to market their courses to students.
You also have enterprises like The New York Times, Shopify, and Penn Law.
More than 100,000 creators sold over $1 billion in courses and training for students all around the world as of this moment.
Here are some of the features I liked in Teachable:
Ease of Use
Teachable’s best feature is being less of a technician headache and more of being your partner-in-arms to a business.
As stated earlier, Teachable prides itself on its simplicity of use. Tech beginners will find it easy to go around and operate the course.
The dashboard is the first thing a user would see after registering on the website. There you will see headers like users, websites, sales, emails, and classes. It is pretty straightforward. It is a lot easier for the user to upload files, review analytics, issue refunds, and communicate with students.
Customization
It is possible to incorporate as many tools as you want as Teachable’s list of partners is pretty extensive. You will also realize that it is easy to create multimedia lectures, videos, homepage, and landing pages with their power editor.
Teachable offers a large choice of topics for your online course site which you can select to make an appealing landing page. All you have to do is upload the logos, text, images and select color schemes to fit your business’ branding.
If you’re an advanced user, you have the option of inserting custom CSS or HTML into the Code Snippets Area.
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Marketing, Student Tracking Tools, and Analytics Capabilities
When you’re trying to analyze your path sales, Teachables has all of the necessary and essential sales tracking and analytics tools that you would need. You can see how well your courses have performed in specific phases.
You can offer your students discounts should they decide to obtain a second course when you get access to advanced sales features like one-click upsells and bundles from availing greater plans. It’s a good means of increasing conversions.
You can check student registration and engagement in regards to student monitoring. You will receive reports on how your students interact with your courses, their completion rates, and where the students get stuck.
Teachable deals with technology and marketing for you so you do not need to worry about monitoring sales and student insights with their comprehensive dashboards.
Completion Certificates
You would need a Pro or Business Plan to get this feature. The course will award the certificates upon completion (Admin > Courses > Course > Certificates). There are templates available. Teachable will automatically insert your school name, student’s name, and name of the course. You may change elements of your certificate such as logo, color scheme, and pre-set images. But, you may also create one yourself using the block editor (rich text and Liquid/HTML blocks).
Payment Options
You don’t need to find a 3rd party for payment processing as Teachable comes with its in-built payment processing through Teachable Payments.
You may select your payment currency from a wide range of choices. You can also create coupons and discount codes for students and affiliate codes. Teachable will manage affiliate payouts automatically.
Teachable has options like Stripe and PayPal and advanced payment options like Visa and Mastercard.
Your students can pay by credit card, debit card, PayPal, Apple Pay, and Google Pay. You also have the option of charging your classes as one-time purchases, monthly payments, or as a subscription.
Customer Support
The service is responsive. It has an extensive knowledge library with online lessons and lives webinars for common questions you might ask as you start creating your first class. You can create a ticket if you have any additional queries. Usually, you’ll hear back from support within one day. Professional Teachable customers have access to live chat service.
What Plans can I avail?
Teachable enables customers to choose one of three options: Basic, Pro, and company.
For those who want to dip their feet first and take a look at its features before committing, Teachable will offer a 14-day free trial.
All plans include unlimited video, courses, and hosting. It also has integrated payment processing, pupil management, lecture comments, basic quizzes, no fees on free courses, and VAT (value-added tax) for the EU.
Basic ($39/month or $29/month if yearly billing is selected )
Each of the base features include unlimited students, course merchandise, training product, a members-only community, automated sign-ups, and two admin-level users. You’ll have to pay the monthly fee along with a 5 percent transaction fee on this plan.
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Pro ($119/month or $99/month if annual billing is selected)
Including all base attributes plus priority product support, advanced reports, five admin-level users, an unbranded website, and completion course certificates, among others–no transaction fees.
Business ($299/month or $249/month if annual billing is selected )
This includes everything in Pro and 20-admin level users, bulk student enrollments, manual pupil imports, custom user functions, innovative theme customization, and group coaching calls. Marketing Teachable Courses
Now that I have talked about what I enjoyed about Teachable, here are some things I do not like:
- No free plans.
- Teachable doesn’t have a free plan. But, it does offer a 14-day trial.
- 5% transaction fees
- There is a 5 percent transaction fee for those who opt for the Basic plan.
- No phone service.
- There’s no phone number to contact for inquiries.
Why should you attempt it?
I’m not the most tech-savvy person out there. Far from it, actually. I’ve had many a day being the most confused about the bunch. But with Teachable, I found it fairly easy. Akin to a duck testing the waters first, It does take a while to explore the website, its features, and test stuff out.
You can teach the way you would like to know by using customization tools to personalize your content. Marketing Teachable Courses
You don’t have to think about marketing. Teachable has built-in features to look after taxes, payouts, affiliates, and authors. So all you have to worry about is creating the content you want to sell.
To Sum It Up
Teachable is an approachable platform for complete beginners and busy entrepreneurs who wish to concentrate more on course production than the business’s tech and marketing aspect.
Teachable helps you turn the online courses you may make on any topic you love into a company. Why not start now?
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Frequently Asked Questions: Marketing Teachable Courses
What’s Teachable?
Teachable is an online learning platform that helps users make and market their courses.
Can I use Teachable at No Cost?
There is a 14-day free trial for the Pro Plan. When you click on the “Get Started” button and register, you will automatically be entered into a Professional plan trial. You don’t need a credit card because of this. There’s absolutely no free trial for Basic and Business Plans. You can add up to ten students to complete courses.
How can Teachable payments work?
Teachable uses Stripe express to process credit/debit card transactions as well as PayPal payments. Owners may receive payouts directly to their banks dependent on the payment scheme set out by the principal school owner. It can be done from the Preferences > Payments section of their school admin. Payouts can be set daily (on a 2-day business rolling period), weekly (every Thursday), or monthly (every 30 days on the first business day of the month).
How much does Teachable cost?
The Basic plan costs $39/month or $29/month if annual billing is chosen. But, lots of individuals opt for Teachable’s more popular Pro Plan at $119/month or $99/month if annual billing is set. It has more features that fit most of what their business needs.
For large organizations where multiple instructors are required to upload course materials, a better fit would the Business Plan which costs $299/month or $249/month if yearly billing is chosen.
Can Teachable charge any processing charges?
Yes. It costs 2.9% plus 30 cents for any sale made via a credit card, debit card, and US Paypal account. International cards are billed 3.9% and 30c. International PayPal gets charged 4.4% plus 30 cents.
